Reebok brings together power women in its latest SS19 Women’s Only collection

Women’s empowerment. Self expression. Break the standard! That’s what the latest Reebok SS19 Women’s Only collection – Meet You There is all about. A collection that combines fitness with street style, excluding nothing or no one.

Reebok is bringing together power women from across the globe to launch this ‘girl squads’ collection. Model Jourdan Dunn, a prominent campaigner for female independence, creative expression and individuality is the perfect global ambassador for this venture. She steadfastly strives for greater female equality and is a fervent advocate of introducing more dark skinned models to the catwalk in a mainly white dominated fashion industry.

Reebok continues this in the Benelux with 12 power women, including Reebok ambassador Christel van der Nol, and Gudrun Hespel and Stijn Fransen, together with a number of powerful Vondelgym trainers who on a daily basis challenge fitness fanatics to raise the bar in gyms across Amsterdam. Each woman is unique and tackles it in her own way.

“I am delighted to be able to participate in this Reebok campaign. Together with a group of other power women in one location. Strength is often perceived as a combination of muscle and abs, but for me strength is the power that emanates from within. The positive approach of people, particularly women, who motivate each other and emphasise each other’s strong points in order to encourage each other’s development at all levels.”

– Christel van der Nol

The Meet You There collection comprises daring, graphic prints packed with attitude and versatile enough to suit your lifestyle. Tank tops, bralettes, hoodies, shorts, tights, flared trousers and much more – everything you need for the gym and beyond. The collection is designed to ensure that even after a training session you can join your girl squad at the coffee shop around the corner for a healthy smoothie and lots of girl talk.

Eye-catching branding, bold colours, daring prints and modern cuts giving women the opportunity to blend their look and create an individual identity. Your style is all yours. You’re the one who creates it. 

The SS19 Women’s Only collection – Meet You There is now available at www.reebok.be/MYT and from local retailers.